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A day in the life of an Optimizely OMVP: Learning Optimizely Just Got Easier: Introducing the Optimizely Learning Centre

We've all been there. You're eager to learn a new tool or platform, but the official documentation feels overwhelming. You read through pages of technical jargon, follow along with examples that don't quite click, and wonder if there's a better way. That's exactly why I built the Optimizely Learning Centre — a free, interactive platform designed to help you learn Optimizely products at your own pace, with hands-on practice built right in.

A day in the life of an Optimizely OMVP: Introducing Optimizely Graph Learning Centre Beta: Master GraphQL for Content Delivery

GraphQL is transforming how developers query and deliver content from Optimizely CMS. But let's be honest—there's a learning curve. Between understanding GraphQL syntax, navigating Optimizely Graph's specific schema, and figuring out authentication, many developers find themselves stuck between documentation and trial-and-error.

A day in the life of an Optimizely OMVP: Migrating an Optimizely CMS Extension from CMS 12 to CMS 13: A Developer's Guide

With Optimizely CMS 13 now available in preview, extension developers need to understand what changes are required to make their packages compatible with the new version.

A day in the life of an Optimizely OMVP: Opti North Manchester - January 2026 Meetup Recap

There's something special about the Optimizely community in the North. On 22nd January, we gathered at the Everyman Cinema in Manchester for the latest Opti North meetup, and it didn't disappoint.

A day in the life of an Optimizely OMVP: Why We Built AI Agents That Talk Back to Your Content

There's a fundamental problem in content marketing that's been bugging me for years: by the time you find out your content doesn't resonate with your audience, it's already live. The damage is done. The budget's spent.

A day in the life of an Optimizely OMVP: Unlock the Power of Unified Search: Introducing Custom Data Management for Optimizely Graph

Every organisation has data spread across multiple systems. Your product information might live in an ERP system, customer reviews in a third-party platform, and event listings in an external calendar service. Meanwhile, your website visitors expect to find everything in one place.

A day in the life of an Optimizely OMVP: Introducing Optimizely Style Manager

Managing display templates (styles) in Optimizely CMS (SaaS) has traditionally required working directly with the REST API or managing JSON configuration files manually. Today, I'm excited to share a new open-source tool that brings a visual, user-friendly interface to display template management: Optimizely SaaS Style Manager.

A day in the life of an Optimizely OMVP: Introducing Query Library and Request Logs: Two Powerful New Features for OptiGraphExtensions

I am excited to announce two new features for v5 of OptiGraphExtensions that give Optimizely CMS administrators greater visibility and control over their Optimizely Graph integration: Query Library and Request Logs.

A day in the life of an Optimizely OMVP - Introducing Webhook Management in OptiGraphExtensions v4 for Optimizely CMS 12

The OptiGraphExtensions add-on has just received a significant update that many in the Optimizely community have been waiting for: comprehensive webhook management directly within your CMS administration interface.